In a previous post, Jason Sroka, our Chief Analytics Officer, discussed the importance of data when making accurate business decisions based on objective...Read More
You may have seen the term “data-driven” popping up more frequently in the business trade headlines and wondered if it’s just another jargon buzz word. Is the “data-driven” concept really something new? After all, in our age of computers, spreadsheets, market research, and statistics, haven’t industries been driven by data for some time now.
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